Amir , the visionary behind Allure, embarked on a remarkable journey that started during his time in SHS. What began as a solitary endeavor in wall painting and design blossomed into the thriving entity that is now known as Allure.

In 2015, the seed of innovation took root, giving birth to the brand we proudly call Allure. 
From the foundational stages of brick-laying to the finishing touches of roofing, Allure's comprehensive construction services reflect Amir's unwavering dedication. His commitment to quality craftsmanship and aesthetic excellence has propelled Allure into the echelons of reputable construction and décor firms.

Amir's unquenchable thirst for growth led to notable partnerships with international brands, elevating Allure's standing within the industry. In a pivotal moment during 2023, Amir's business acumen took him across the seas to the USA. His participation in the SelectUS summit, focused on Foreign Direct Investment Promotion, spurred him to establish a new branch in Alexandria, Virginia.

Under Amir,Allure continues to redefine the boundaries of construction, décor, and innovation.  As we expand our horizons, Amir's legacy as a pioneer and leader remains the cornerstone of Allure's success.