People make 35,000 decisions a day, and all are irrational.

We can make them choose you.

Our mission is to make witchcraft accessible to every company that needs it, regardless of size or budget.

• Human Behavior Lab uses Neuroscience, Behavior Economics, Human Behavior, Data Driving studies, Human-Tested Theories & H2H to generate tailor to your company training.

What we do

Human Behavior Lab is a behavioral science consulting firm focused on applied research and innovation. We assist organizations in designing better products, conducting research and experiments, and using behavioral design principles. We make the connection between research and application easy.

This is “How we do it.”

1. Neuroscience & Neuroeconomics
2. Behavior Economics
3. Human Behavior 
4. Data Driving Studies
5. Human-Tested Theories
6. H2H - Human 2 Human
7. Customize | Tailor Training